Art Direction, Brand Identity, concept and illustration / Ana Cuna
Social Media / Irene Chesire
Photography / Natalia González & Adrián YR
SUMMARY
Palencia Sonora is a medium format festival that has an important history in indie festivals in Spain. We created the new identity in 2018, it has lasted until 2022.
The brand identity is based on illustration, and the idea was to generate an identity that would be added year after year, being able to add large-scale graphic pieces from every year, creating cohesion between all editions, because it is a small festival production is limited.